How to Create your Own Location on Instagram

In this post, we’ll cover everything you need to know to create a location on Instagram easily to promote your physical business.

Wondering how to create a location on Instagram when it doesn’t exist?

You are in the situation where you have taken a photo, video or story in an iconic, even spectacular place.

It is at the time of publishing on Instagram that you encounter the problem, the location you are in does not yet exist on Instagram.

Don’t panic, you may be the first to want to share this place (which can be a good thing), you will have to find hashtags on your Instagram publication to be referenced in top.

Instagram is booming with its 1.2 billion users worldwide, including 700 million who log in every day.

Counting more than 400 million posts made every day on the mobile application.

Many locations are referenced but not all!

You will be able to generate a lot of subscriptions on your Instagram account if you put a location that is viewed.

Instagram users in general are very fond of looking at posts from certain places on their favorite social network.

How do you create a location on Instagram?

A location on Instagram doesn’t have a definition per se, but you can create an infinite number of them. Whether it’s:

• The location of your business.
• Your website (this will drive people to your website).
• An imaginary location (so it doesn’t exist) that can be related to a series, a discussion with your friends…
  

Once you have chosen your name in your head here are the steps to create a location on Instagram:

1. Log in to Facebook and click on “check-ins”.
2. Type in the name of your custom location and click “Add”.
3. Choose a category and a physical location for your new place.
4. Go to Instagram and use your new location.

How to add a location on an Instagram story

To add a location to your Instagram story, the location must already exist. Once your location exists on Instagram, follow these steps to add it to your Instagram story:

1. Click the camera icon in the upper left corner to create a story.
2. Take or select a photo.
3. Click the smiley face sticker button.
4. Click on the “Location” sticker and search for your location.
5. Select your location, finish editing your story and submit it.

How to add a location on a already published Instagram post

You’ve already posted a photo on Instagram, but you haven’t added a location.

There is no need to delete the publication. You will be able to edit it live for your pleasure, it will also allow you to re-post.

Here are the steps to add a location on a photo already published:

1. Go to the Instagram application.
2. Go to your profile in the bottom right corner of your screen.
3. Click on the photo in question.
4. Press the “three dots” in the upper right corner of your screen.
5. Click on “Edit.
6. Click on “Add a location”.
7. Enter the name of your location.
8. Click on “Done”.

How do I delete a location on an Instagram post?

You’ve listed a location on your Instagram post but you’ve got the wrong location. Here are the steps to remove a location on an Instagram post:

1. Go to the Instagram app.
2. Go to your profile in the bottom right corner of your screen.
3. Click on the photo in question.
4. Press the “three dots” in the upper right corner of your screen.
5. Click on “Edit.
6. Click on “Add Location”.
7. Remove the location.
8. Click on “Done”.

The importance of locations on Instagram

Start from the premise that the more you go into the details of the Instagram application, the more likely you are to stand out from the competition.

What’s important is to correlate with the Instagram algorithm and what your community expects in terms of content (example: choosing the right Instagram Story format).

Indeed, adding locations in your Instagram posts will increase your ranking with the Instagram algorithm.

It will be vital for you if you want to increase your Instagram followers to include locations, so that when a user searches for that location, it will be the reference publication (at the top of the search results).

You’ll drive more engagement with users because you’ll increase the likelihood that your photos will appear on the Explore page and be in people’s timelines.

Adding a location makes it easier for your followers to start a conversation with your posts.

People can comment that they like your location, which makes it easier to engage in a dialogue.

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